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Online Shop Sales Plan

The copy and paste formula that's setting a new industry standard for increased profitability and consistent $150+ orders.

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Hi! I'm Kathleen

…known for my profitable pricing formula & no-BS approach to business — it so happens that I don't follow industry standards…Instead, I shatter through them and set my own. 💰

My Online Shop Sales Plan is transforming the way florists run their business — giving them a step-by-step sales plan, more $150-$200 orders and a proven strategy to hit $10K weeks without burning out.

Let me show you how to sell with confidence, run your online shop like a pro, and thrive doing the work you love. 🌸

Does This Sound Familiar?

You make beautiful work, but you feel stuck doing $60-$80 designs when you know you're capable of more.

You've had a taste of $150-$200+ orders at Mother's Day, but you can't make it stick year-round.

You're doing everything right — posting consistently on Instagram, sorting out your SEO — but getting those big chunky orders feels elusive.

You're tired of going into the week without orders on the board and hoping you earn enough to cover your COGS.

Here's the Truth:

Consistently bringing in $150–$200 orders isn't about luck. It comes down to a well-built online catalog, strategic pricing and a sales plan you can rely on 7 days a week.

Without these in place, you'll keep working really hard, without much to show for it. 💸

The Solution 🏆

The Online Shop Sales Plan gives you the exact catalog structure, pricing strategy and marketing plan to:

🎯 Attract the customers who show up credit-card-in-hand, ready to spend $150–$200

🎯 Walk into every week with a clear plan — and the orders to back it up

🎯 Reclaim your creative control and finally make real money doing the work you love

online orders results for sales page

Online Shop Sales Plan

A few years ago, I made one decision that changed everything: I stopped pouring my energy into my physical shop and made my online catalog the #1 priority in my business.

I'd been asking myself the questions most florists never stop to ask:

"What would it look like if it was easy? How can I get in front of the good customers without trying to win a popularity contest?"

The answer was simple: build a repeatable formula.

The Online Shop Sales Plan was born from this process — and today, our average order value is $208, even in an area packed with lower-priced florists and big-box grocery stores. ✨

Now I'm giving you the exact system that got me here.

Online Shop Sales Plan Course Collage

ONLINE SHOP SALES PLAN

What You Get Inside

Inside the Online Shop Sales Plan, you'll get everything you need to turn your online catalog into a 24/7 sales machine — using a proven formula, a strategic catalog structure, and a simple marketing plan that gets you in front of the right customers, without growing a big Instagram following.

Why Local Marketing Has Been Keeping You Stuck

Most florists pour their energy into local hashtags, foot traffic, and Instagram followers — and wonder why the orders stay small. I'll show you the ultimate 'work smarter not harder' sales plan and how to streamline your marketing plan so the good customers actually find you.

Why $150 Starts To Feel Like The Obvious Choice

This isn't about pushing prices for the sake of it. It's about restructuring your pricing ladder, your product names and the order you present designs in — so $150 becomes the natural midpoint of your catalog, not the unexpected exception.

How To Build A Catalog That Does The Selling For You

Most florists unintentionally overwhelm their customers with too much choice — and then watch them default to the cheapest option (or leave entirely). You'll learn the exact catalog structure that converts: the right number of designs, organized around how the best customers buy.

A Simpler Way To Get Sales Without Posting Every Day

If you've been relying on social media to bring in sales, you already know how draining that is. I'll show you a smarter way to attract premium customers and the profitable ads strategy that gets your shop in front of them while you're at the workbench (or asleep).

How To Know Your Number Before The Week Starts

Going into the week hoping it works out is exhausting. You'll learn my reverse engineering formula to set a clear weekly revenue goal, work backwards from the right average order value, and walk into Monday knowing exactly how many orders you need.

Why Everything Finally Clicks Into Place

It's what happens when your pricing, your catalog, and your marketing all start working together. That's when the $150–$200 orders stop feeling like luck — and start feeling like the business you always knew you were capable of building.

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— LIMITED TIME OFFER — 

Exclusive Bonus 🎁 

OSSP Bonus

Online Shop Calculator

Enter your numbers and see exactly what your online shop is worth right now — and what it could be generating in the next 12 months.

You'll see your current online sales versus your potential, your weekly opportunity gap in real dollars, and how that compounds over 30 days, 90 days, and a full year.

Most florists are shocked by what they find. Not because the numbers are bad — but because the opportunity has been sitting right there the whole time.

ONLINE ORDERS SALES PLAN

Real Results from Florists, Just Like You:

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"I can't stop sharing this with you. Someone just bought one of my new designs. This month I made significant changes to my pricing and it's working. I get to sell higher-value orders, less work and doing arrangements I love. Thank you for everything."

Angela

Palette de Fleurs
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Kathleen, I wanted to send another GIANT thank-you to you for your mind-blowing approach to marketing and sales in floristry, it blows my mind pretty much daily how much of a difference you've made in my business & life! Because I have worked through & put in place your tools, I'm now waking up to orders through my website for $500 and even $750+. Thank you!

Jess

Periwinkle Flowers
Penny

"Yes, I was skeptical. I live in a one traffic light town and when I started, my average order value was $65. Just this past Monday we got a $320, a $150 and another $215 order from our online catalog. I love the work we're getting asked to create and it's all started to feel so much better."

Penny

Forget Me Not Floral
nectar flowers

"I am so grateful for Kathleen's mentorship. I'm constantly in awe of how simple she makes selling—and it shows up in new online orders for $300, $700 and even $900. It's a total game-changer."

Kseniia

Nectar Flowers

ONLINE SHOP SALES PLAN

Here's Everything You Get:

✅ The exact formula behind more $150+ orders

💰 A pricing strategy that increases your AOV

🌸 The catalog set-up that attracts the good customers

📈 Weekly sales plan to maximize your profits

⭐ Copy & paste marketing plan for high-value orders

🎁 BONUS: Online Shop Opportunity Calculator

TOTAL VALUE $5,000+

YOUR PRICE TODAY $67

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Online Shop Sales Plan Course Collage

Created by Little Bird Bloom
Flowers Inc. Copyright 2026

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